You’re great at what you do. So why does selling your services make you so uncomfortable? You’re a business owner. Maybe you’re a coach, consultant, accountant, doctor, lawyer, engineer, or another professional who started a business because you’re really good […]
Jeff Goldberg
Want to Be a High Performer in Sales???
In sales, everybody wants to make more money, close more deals, win more clients. Everybody wants the results. Not everybody is willing to do the work. After 50 years in sales, sales management, sales training, and coaching, I’ve noticed something […]
Life Is Full of Surprises. So Is Selling.
Last week, I found out I have celiac disease. For those who don’t know, celiac disease is an autoimmune condition that causes the body to react to gluten, a protein found in wheat, barley, and rye. In other words, my […]
If You’re Not Listening, Why Bother Asking?
If you’ve ever heard me teach sales, you’ve probably heard me say this approximately 4,732 times: Questions are the key to selling. Want to have better sales conversations? Ask better questions. Want to understand what your prospect really needs? Ask better questions. […]